When our long-standing partner Fred Perry entrusted Rizlly with delivering their Soho store within a demanding timeframe and with the flawless execution they expect….we delivered once again.
Behind the scenes at Lexington Street, our team crafted every detail, from the striking red cash desk to the mid-floor fixtures inspired by vintage wooden speaker cabinets, blending heritage influences with a contemporary retail experience.
The first floor is currently home to an exciting new campaign launch (we’ll keep the spoilers to ourselves for now), while the ground floor is ready to take centre stage.
A pleasure to help bring another iconic London location to life. If you’re nearby, stop in and experience the craftsmanship firsthand.
Now open — March 20.