Riyadh, Saudi Arabia is the latest metropolis to open its doors to a new Fred Perry store.
The store concept was designed by Brinkworth, focusing on the integration of storytelling and the elevation of key, high-end elements that pay homage to the styling nuances of the city and the young creatives who inhabit them.
The premium elements were engineered and produced by Rizlly.
A huge “Thank you” again to all involved for making this project a huge success.